What is Co-Design?

What is Co-Design?

by Dallas Moore September 22, 2017 0 Comments

Have you ever wanted to have direct input on the decisions made by brands during the design process of new products? Now you can with our Co-Design Process.

Our goal is to create high performance, premium outdoor apparel for kids at revolutionary price points that your whole family will love. To do this, we will need your help! 

The SHRED DOG brand is for your family, so we want your family to have a voice in the important decisions we have to make on products, as well as broader decisions like what charities we should donate to.

We will not guess on what styles, colors, and features are important to you and your kids. We will share our research, field testing, and opinions with you as we design and develop new products. After we share our findings, we will be seeking your input and guidance to aid us in making the difficult decisions that will shape the final products.

For our initial product line, we will be using a variety of different tools to co-design with you. You will be given access to our in-depth product research and findings here on the blog. Social media will be utilized for quick updates and behind the scenes. A variety of survey tools will be used to allow you to vote on the styles, colors, and features your family wants. As we grow, we will continually seek new ways to streamline our Co-Design Process. 

We encourage you to grab your little ones and include them in Co-Designing new SHRED DOG products. Your family's feedback is invaluable.

To participate in our Co-Design Process sign up with your email address at the bottom of the page and follow us on social media for additional updates. 

Dallas Moore
Dallas Moore



kids hiking in the forest
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by Marc Dietz June 20, 2018 0 Comments

With More Kids Outside, we will donate 1% of all sales to non-profit organizations that help get kids outside. Help us determine which organizations we will partner with first.

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by Dallas Moore June 12, 2018 0 Comments

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PHOTO ESSAY:  Factory Visit for Outerwear & Insulation
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by Marc Dietz June 08, 2018 0 Comments

We recently visited one of our factories to fine-tune a few design elements and make sure everything is dialed in before we go into full production of our first line of winter youth performance gear.

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